At the heart of my creative journey is the passion for crafting captivating brand aesthetics and establishing a powerful online presence. Through a fusion of design expertise and digital strategy, I've been privileged to help

NOMAD (a divison of Al Ahli Holding Group)

stand out in the digital landscape.

'NOMAD: ON THE RISE'

To celebrate the sound of UAE, NOMAD released a new music album “On The Rise” to drive the creative movement nation-wide in 2020.

15 Talents - 7 Tracks : A curation of songs created in collaboration by UAE based musical talent from NOMAD’s community.

I'm excited to share that I was not only part of this incredible album but also had the privilege of designing the official album art, logo & concept. In addition, I played a pivotal role in orchestrating & designing the social media rollout, crafting engaging video content for various platforms, and spearheading the branding efforts for this ambitious project.

design&direction:

I've had the incredible opportunity to contribute my artistic vision to large-scale projects.

'NOMAD: ON THE RISE' is one such venture where I provided essential art direction and design insights, helping bring the project's creative vision to life.

branding, aesthetics, social media rollout & campaign concepts & design.

I had the pleasure of working with an amazing team of superiors who also guided & co-operated in helping this project happen.

Thanks Hashim, Mishal, Petra & Alexis.

Apart for the projects alone, I was also responsible in building the visual aesthetic of the brand for more visit the Nomad Instagram account using the button and scroll further downward to view my live work.

Canvas Artwork by Maddy Butcher for NOMAD: ON THE RISE Album

'FIRE IN THE BOOTH: THE DUBAI SERIES’

Teaming up with the illustrious Charlie Sloth & NOMAD, I had the pleasure of elevating the visual allure of 'FIRE IN THE BOOTH DUBAI EDITION.'

This endeavor encompassed not just art direction but also the creation of captivating social media templates and an extensive aesthetic redesign.

aesthetic design & social media layouts

Working alongside the renowned Charlie Sloth, I had the pleasure of enhancing the visual appeal of

'FIRE IN THE BOOTH DUBAI EDITION.'

This involved not only art direction but also the creation of captivating social media templates and an overall aesthetic design transformation.

design&direction:

Branding, Aesthetics, Social Media Rollout & Designs.

To view live work visit the Nomad Instagram account using the button and scroll further downward to view.

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